Global Tradelines is a credit score advising company. When I first met with this client, I learned they are 70 years old and don’t know much about websites. They have worked in their industry for over 50 years and decided it was time to start their own company. This client was very excited about using this website to sell their services online.
The brief was to create a professional and credible-looking brand that people can trust to share their confidential information.
As a brand and web designer, I build this brand with colors that represent trust and used minimal elements to help focus on the main purpose.